What kind of app did you develop?
"We are an international fashion company with four fashion brands, selling their collection to department stores, chains and fashion boutiques in sixty countries. We do a pre-ordening process: Our account managers have a Lookbook per brand and season which showcases the new collection. It is a book with our collection: Each page shows a photo of a model with 3 to 4 items. The account managers show the Lookbook to the clients and we produce the clothing depending on the amount of orders we receive. The paper version of the Lookbook was always a very stressful production. First we had to wait for the clothing samples, then arrange photo models and photographers, and then design the books and print them. Most of the time we only had two weeks to create those books and we did that four times a year. We already had ideas to create digital Lookbooks using pdfs, but after our conversation with The App Academy a new idea emerged to develop it for the iPhone and iPad. The two ideas nicely coincided. Production should become cheaper and faster, so we quickly received the go-ahead from our head office in Switzerland to implement this in our company. We now have Lookbook apps for our brands Sandwich and DEPT."